Born in Kenaston, Saskatchewan, Alexandria fell into photography by a less traditional route than most. After placing 1st in a model search in 2010, she had the opportunity to assist for NYC based photographer, Ford Model Scout and Revolution Management owner, Marc Tuscher. Within a few hours on set, Alexandria knew she would find much more enjoyment taking photos than being in them.
Shortly thereafter, her father and landscape photographer, Gene, lent her her first DSLR. The first assignment she set out on, with zero knowledge of how to use the equipment, was a rock show at the Saskatoon Sasktel JazzFestival 2011. To this day, some of her favorite images are from that first evening of shooting.
8 years later, Alexandria has become an established photographer within the Western Canadian music community. She has covered events such as Sasktel JazzFestival, Toronto Urban Roots Festival, JUNOfest, Canadian Music Week, Gateway Music Festival, Saskatoon Fashion & Design Festival, Autism Services Annual Gala & Wine Premier, PRIDE, and many more community events.
Her images have been published in numerous West Coast papers, nationally, internationally (Batterie, France) and she is a regional staff contributor for Exclaim! Music Magazine (Toronto). Notably, her work has been apart of the prestigious Contact Photography Festival, where her photography was being sold and displayed as a part of the 'Sound Image 2018' Exhibition hosted by the internationally recognized Analogue Gallery See the 'Published' page for extensive festival coverage as well as past and current projects.
Above portrait by Vanessa Neufeld